When you’re procrastinating something for your business, you’re sabotaging yourself. You’re putting off how soon people will be paying you money. You’re derailing your progress. You’re postponing your dreams. What are you procrastinating?
Answer by Helena Looby:
Absolutely YES. However make sure you are not just shooting from the hip – or you will get in the habit of just throwing in the towel every time you come across someone difficult to work with or to please. Get used to the idea that you have to work with difficult people.
Make sure you have done everything you can to win this person over. Write down all the benchmarks you use to win people over. In my experience some of the biggest a**holes at the start turned out to be the best clients in the end (no pun intended) because I did go the extra mile and tried one more thing before firing them.
There may come a time when all your steps,strategies and benchmarks are depleted and you have no choice because of the amount of headaches these people have created. When service turns to abuse you have no choice but to cut them loose. And good riddance.
Answer by Emil Lamprecht:
Hard knocks: My top 10 lessons for surviving at a startup
Know Thy Self…
seriously, you have to be very honest about what you can and can’t do, and be ready to pick up the slack regardless if someone doesn’t pull through.
Surround yourself with motivating people you can trust…
basically your company/product is your life. You have to hire people you can trust your life to, people that you know can be diverse and get the job done, but they also have to excite you and make you think!
Product and Marketing synergy…
most of my clients have made the mistake of building a product from the ground up, and then trying to figure out how to market it. Don’t do that. Seriously, just don’t. Envision your idea, and design it together with your marketing plan. These two sides must always play off each other, as the product dictates the direction, but the marketing dictates the function/look/feel. Also key to designing and justifying the business model.
Take a step back…
its really easy to get sucked into your idea, your ideal, and forget that you’re probably not always right, and that most people don’t like being micromanaged. Always take the time to step out of the office, clear your head, let people do their thing, and whether its your own or someone else’s try to actively test every theory before taking action
Last summer, real estate agent to the stars Bobbi Levenson asked if I would visit her BNI group. I hesitated. I had been a member of a variety “networking” groups in the past and while socially enjoyable they tended to be a huge time sink with nominal return.
But I like Bobbi and there was food involved, so I agreed. Unbeknownst to me, this group had just launched and only had a hand full of members. And my hesitation seemed justified. A large part of the group was about recruiting –Will you join? Who do you know? Who can you refer? Ugh.
So, I had to think why I would join this group. OK, so I like Bobbi but not enough in itself to justify joining. (Sorry sweetie, love you!)
My reasons –
- Something Different – I have been in business 8 years, my clients come from the same places and I only tend to market when I am done with the current projects. Typical small business dilemma – we are too busy to network until we are not too busy, then we are scrounging around for the next project. BNI would ensure at the very least there would be an ongoing networking effort.
- Get Out of the House – Many small business owners work from home and don’t get to interact with any co-workers. It gets a little stir crazy. As Coach Sharna Fey noted – “This allows me to get dressed and talk to adults.”
- Business Karma – BNI calls it the “Giver’s Gain” concept but I like to think of it as Business Karma. You are helping a group of like-minded business owners grow their business.
- Power Groups – As business owners, we naturally have a referral base within our industries. Our clients come to us for Web Development and eCommerce solutions. These same clients need copy, PR, photography, graphic design. I can go to my Power Team and know I am referring my clients to quality service providers.
I joined and it has been a great experience. I have gotten new business, developed strategic relationships with other service providers and eaten lots of food!
To learn more about BNI 3.0 check out the BNI 3.0 Fan Page on Facebook. If you like to join us as a guest – feel free to drop me a note email@example.com
- Where To Get Free Grants For Small Businesses (dohertyassoc.com)